Watermelon Flavor (Chewing gum)

Product Attribute

Introduction

Watermelon flavor(Chewing gum) is a snack food that incorporates watermelon flavor into a traditional gum making process to give the gum a unique watermelon flavor.
Base Gum
Usually made of natural or synthetic rubber, resins and waxes.
Provides chewing features, keeps shape and flexibility.
Sweeteners
Common ones are white sugar, glucose, xylitol.
Each has its feature, enhances flavor with watermelon essence.
Flavoring – Watermelon Essence
Key flavor source, a blend of natural and synthetic spices.
Natural from watermelon parts, synthetic by chemical tech.
Additives
Antioxidants
Add BHA, BHT to prevent oxidation.
Extend shelf life, keep aroma and flavor stable.
Softeners
Add glycerol, propylene glycol to adjust hardness.
Make chewing more comfortable, maintain shape.
Pigments (Optional)
Add pigments like β – carotene to match color.
Boost visual appeal, attract consumers.

Feature Advantages

Unique Flavor Experience
Highly restores watermelon’s sweetness, offers new taste.
Long – lasting Aroma
Gum base releases essence slowly, keeps aroma long.
Convenient to Consume
Small and portable packaging, easy to enjoy anytime.

Market Positioning and Audience

Young Group
Love new things. Drawn to watermelon – scented gum’s unique flavor, it’s their go – to snack, meeting their curiosity.
People Needing Fresh Breath
Want scented gums. This gum clears bad breath and adds a fresh watermelon smell for a new oral feel.
Fruit – flavor Fans
Adore fruit – flavored treats. They pick watermelon – scented gum first for its true – to – life flavor, fulfilling their snack cravings.